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Research / Book chapter

Book chapter

Integrating Sustainability in Aviation: A Comprehensive Analysis of Emirates Airlines' Strategies in Global Marketing and Consumer Dynamics

Authors
Riad Al Chami
Published in
Book chapter · IGI Global
Year
2024
Publisher
IGI Global
DOI
10.4018/979-8-3693-5360-8.ch006
Themes
Sustainability & CSR communication, Consumer behaviour & decisions

◌ Some details come from Riad's CV and are still being checked against the publisher's record.

Abstract

The full abstract is on the publisher's page. A short plain-language summary written by Riad will be added here.

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